ACE Affiliate Program — A Canine Experience
A Canine Experience

The ACE Affiliate Program™

Earn 10–20% · Recurring Income · Real Mission

A partner program for people whose audiences are already asking the question — how do I get a service dog?

If you reach an audience that talks about chronic illness, disability, veteran life, dog training, breeding, or any of the communities affected by the service dog crisis — the ACE Affiliate Program™ gives you something real to point them toward, and a meaningful way to be compensated for the trust you've already built.

We're not looking for the biggest audience. We're looking for the most aligned voice — people who care about the work and would rather guide their community to the right resource than say "I can't help."

Most affiliate programs pay you once and then you're done. ACE is structurally different. Our clients don't disappear after one purchase — they move through a multi-year training journey with ongoing coaching, community, and recertification. That means affiliates earn recurring commission for as long as their referrals stay engaged. One relationship can compound into years of income.

Who this is for

The program is open to anyone with an audience — not just dog trainers. Where it tends to fit naturally:

  • Chronic illness and disability advocates — diabetes, POTS, migraine, autism, Crohn's, anxiety, PTSD communities
  • Veteran community leaders, nonprofits, and podcast hosts
  • Service dog handlers (past or current) sharing their journey publicly
  • Dog trainers who get asked about service dog work but don't offer it as a specialty
  • Breeders producing dogs for working homes
  • Content creators (5K–100K+) in chronic illness, disability, veteran, or dog spaces
  • Support group leaders and community admins — often the most trusted voices of all

What you'll be sharing

Affiliates earn commission across the full ACE training ecosystem — not just one product. That matters, because different people in your audience need different starting points.

The Core Program

ACE Hybrid Service Dog Program™

A structured 12-month program that guides handlers through training their own service dog — with weekly lessons, four live Zoom coaching calls per month, and private community support. Medical alert, general task training, public access, or all three. Monthly plans: $149/mo (1 track), $229/mo (2 tracks), $299/mo (3 tracks). Annual: $1,497 / $2,297 / $2,997. Graduates receive ACE Certification — written documentation that their dog meets ADA criteria for public access.
The Selection Add-On

Puppy Pathways™

A dog selection guidance program for anyone who hasn't chosen their dog yet — or wants to confirm their current dog is a strong candidate. Three tiers ($147 Self-Guided / $497 Supported / $1,997 Done With You), 2 live Zoom group calls per month for enrolled clients, plus optional Extended Support after Year 1.
The Foundation Tier

ACE Training Academy™

A video-based membership built around our full training library and Trina's book Lead or Be Led 2.0™. Standard tier ($19/mo) gives full library access; Pro tier ($39/mo) adds a monthly live Zoom group session with the ACE team. Serves everyday dog owners, rescue adopters, and families working on behavior — and acts as the natural foundation for future service dog handlers.

Plus evaluations, in-person workshops, the Alumni Support Membership, and bi-annual recertification — all eligible for commission.

Commission structure

Commission starts at 10% and grows to 20% based on total referred revenue in a rolling 12-month window. No January resets that kill momentum. Every program counts toward your tier — the more you sell, the more you earn.

Tier Annual Referred Revenue Commission
ACE Advocate$0 – $14,99910%
Trusted Guide$15,000 – $39,99912.5%
Training Partner$40,000 – $74,99915%
Community Leader$75,000 – $124,99917.5%
ACE Ambassador$125,000+20%

Tier upgrades happen automatically when you cross a threshold. Referrals tracked through your unique link with a 180-day cookie window. Commission is not paid on refunds, chargebacks, or self-referrals.

What recurring revenue actually looks like

Here's a real example of a single client moving through the full ACE journey — and what that one relationship can mean for you across three years.

Single-Client Lifetime Value — Example

One referral, three years of compounding income

Year 1: Puppy Pathways™ Done With You ($1,997) + ACE Hybrid Service Dog Program™ Annual 3-Track ($2,997) = $4,994
Year 2: Pathways Tier 3 Extended Support ($150/mo) + Alumni Support Membership ($59/mo) = $2,508
Year 3: Same recurring support + first Bi-Annual Recertification ($97) = $2,605
Three-year client value: ~$10,107 referred revenue — $1,010 at 10% · $2,020 at the Ambassador tier.

When you talk about ACE, you're not selling a single transaction. You're connecting someone to a multi-year support relationship — and getting paid for as long as they stay.

What you get as a partner

  • Partner Preview Training — short orientation videos plus the full affiliate handbook, so you know each program inside and out before you share it. The complete webinar recording is also included as a resource — many program details are covered there in depth
  • Your CX affiliate dashboard — unique referral link, real-time commission tracking, payout history
  • Swipe copy library — pre-written posts and emails for every program you can personalize in seconds
  • Ongoing media content built for affiliates — we're continuously creating new marketing assets (graphics, short video clips, seasonal posts, talking-point cards) so your library keeps growing as the program does
  • Monthly affiliate coaching call with Trina — currently held the 4th Wednesday of each month at 11:30am PT. Bring real questions, learn what's working across the partner community, and get direct support from the founder herself. Every call is recorded and added to your affiliate resource library — so if you can't make it live, you don't miss a thing
  • 30-day onboarding sequence — you'll know exactly how to start, what to say, and what to expect
  • Promotional codes like EVAL50 to offer your audience genuine value
  • Direct support from our team — you can email us anytime

How it works

1. Apply. Fill out the short application below — we read every one personally. We're looking for alignment with our values, not audience size.

2. Approval. If you're a fit, you'll get a welcome email with your dashboard login and your Partner Preview Training. Most approvals happen within a few business days.

3. Onboard. Watch the preview training, grab your unique link, and pick a couple of swipe posts that feel like you. Most partners are ready to share within a week.

4. Share & earn. Every approved referral is tracked automatically. Commissions on annual programs pay upfront; monthly programs pay monthly for as long as the client stays enrolled.

How we do this

No high-pressure sales tactics. No countdown timers. No "this dog will change your life" promises. We've been doing this work since 1995, and our reputation matters more than any one referral.

The best referrals sound like "this might help you" — not a pitch. We'll show you how to share the program honestly and let people decide for themselves. That's better for them, better for us, and better for the long-term trust you've built with your audience.

Applications reviewed personally · Typical response within a few business days

Common questions

Do I need to be a dog trainer?
No. The program is open to anyone with an audience that includes dog owners, people with chronic conditions or disabilities, veterans, or the broader pet community. Many of our most effective partners aren't trainers at all — they're advocates, creators, and community leaders.

How does referral tracking work?
Each approved partner gets a unique link. When someone clicks it, a 180-day cookie tracks them — so even if they take time to decide, the referral stays attributed to you.

When do I get paid?
Annual program commissions pay upfront at the time of enrollment. Monthly program commissions (ACE Hybrid Service Dog Program™ monthly plans, ACE Training Academy™ memberships, Alumni Support, Puppy Pathways™ Extended Support) pay every month the client remains enrolled. A completed W-9 is required before any payout.

What if my audience is small?
Audience size matters less than fit. A 2,000-person email list of veterans with PTSD will often outperform a 50,000-follower general dog account. We look at alignment first.

Can I use ACE's name in paid ads?
Not without written permission — we have to protect our brand and trademarked program names. Organic content, email, podcasts, and community sharing are all encouraged.

Ready when you are

If something resonates and you'd like to be part of this work, the next step is the application. It takes about five minutes — mostly so we can understand who you serve and how this might fit.

Questions first? Email us at [email protected] · we'd love to hear from you.

About A Canine Experience

Three Generations · Since 1995

Founded by Nancy Baer in 1995 and now led by CEO Trina Eddy — a 30-year professional dog trainer, medical alert specialist, and author of Lead or Be Led 2.0™. The ACE Hybrid Service Dog Program™ is run by our four trainer-owners — Trina Eddy, Andrea Kelley, Autumn Baer, and Jessica Brill — with support from Trina's assistant Jenny Sirwet. We're a three-generation, women-owned family business based in Snohomish, Washington. We work with all breeds and rescues. What matters isn't the breed — it's the individual dog.

When you point someone toward ACE, you're pointing them toward 30+ years of training experience, a real curriculum, and a team that actually responds — by text, email, or a scheduled call when that's what's needed.